AI Insights · Timothy · April 2022
Top 5 Social Networking Apps in South Africa: Q1 2022 Performance
Discover the performance trends of the top 5 social networking applications in South Africa during Q1 2022, including downloads, revenue, and active users on a unified platform.
The first quarter of 2022 saw interesting trends in the performance of the top 5 social networking applications in South Africa. Here’s a closer look at the weekly downloads, revenue, and active user trends for these apps, based on data from Sensor Tower.
WhatsApp Messenger maintained a strong presence with its weekly downloads fluctuating from around 75K to over 288K. Notably, the week of March 21 saw a peak with approximately 288.4K downloads. Active users remained robust, starting at 17.6M and rising to about 18.4M by the end of the quarter.
Facebook also showed significant activity. Weekly downloads ranged between 88.6K and 188.2K, with a notable spike in mid-March. Revenue fluctuated slightly, peaking at $8.4K in the week of February 7. Active users increased from 15.1M to approximately 16M by mid-March, before stabilizing around 15.9M at the end of the quarter.
Messenger experienced steady download rates, starting at 44.2K and reaching a high of 89.1K in the week of March 21. Revenue varied, peaking at $801 in mid-February. Active users hovered around 10.6M to 10.8M throughout the quarter.
Telegram Messenger saw consistent download numbers, ranging from 24.2K to 43.6K. Active users showed a slight increase from 1.5M to about 1.7M by the end of March, indicating a steady user base.
Status Saver Video Photo Save exhibited stable performance with weekly downloads varying between 2.9K and 3.8K. Revenue saw a peak of $5.6K in the last week of March. Active users grew steadily from 44.7K to 54.2K over the quarter.
These insights highlight the dynamic landscape of social networking apps in South Africa during Q1 2022. For more detailed analytics and trends, visit Sensor Tower.